5x faster content creation

and other impressive results achieved with Phygital+.

maytoni AI
Client

Maytoni

Industry

E-commerce

Team Size

300+ employees

Use Case

Product visuals
Catalogue design
AI-powered social media content

Results

Time Saving

5x

faster creative production

Engagement Growth

10x

growth in engagement on Instagram and TikTok

Applied throughout the company

100%

in marketing department use AI daily

Creative Impact

2x

more content with the same team

The Challenge

Maytoni, an international manufacturer of decorative and functional lighting, faced a growing demand for high-quality visual content. Before adopting Phygital+, the team relied on stock photos, manual editing, and complex post-production workflows that could take 4-5 days per project. With Phygital+, Maytoni  turned multi-day production cycles into one-day executions while doubling content output and maintaining artistic quality.

manual rendering and compositing took 3-5 days per campaign.

product photos lacked atmosphere and emotional storytelling.

each designer handled too many repetitive edits.

maytoni AI

“Our goal was to show how our lights fit into real interiors. With Phygital+, we can now visualize it beautifully and instantly, without long photoshoots.”

— Ksenia Berezina, Digital Marketing Manager, Maytoni

The Solution

One Platform.
Faster Creative Production.

Maytoni’s creative team began using Phygital+ to generate interiors, animate lighting scenes, and design catalogues within one connected workspace.

ChatGPT
Midjourney
Runway ML
maytoni AI

“Before,, one image took ~20–40 minutes. Now the same quality comes much faster thanks to our templates and node chains.”

— Amira Zakerova, Marketing Manager, Maytoni

The Result

Maytoni’s creative and marketing teams achieved measurable improvements across all channels:

1. +10x growth in engagement on Instagram and TikTok.
maytoni AI
2. 100% adoption of Phygital+ across the marketing department.
maytoni AI
3. 5x faster content creation.
maytoni AI
4. 25% less designer workload thanks to shared templates and node chains.
maytoni AI

“Every marketing team member now uses Phygital+. It saves hours, lets us test ideas quickly, and keeps our visuals fresh.”

— Maytoni Marketing Team

Phygital+ helps design-driven
brands like Maytoni

create faster, smarter, and more emotionally engaging visuals – turning lighting design into living stories.

Related customer stories

USA
PHYGITALISM Inc.
Address: 8 The Green, STE A street in the city of Dover, Country of Kent, 19901, Delaware
Email: we@phygitalism.com
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Western Europe
ИП ГОЛУБЕВА ЗОЯ ВЛАДИМИРОВНА
ОГРН 316774600314933 ИНН 773466856445
Email: we@phygitalism.com
Phone: +7 (993) 605-51-42
Terms and Conditions